俄亥俄州 品牌
Here, ‘Return on Experience’ matters most
At Ohio University, we believe the university experience can, should and will leave a lasting mark on our students and influence who they become today, tomorrow and 永远.
The 俄亥俄州 community seamlessly balances all the resources and expectations of a large national university with the development of real, personal connections. 在俄亥俄, students become a part of a university community that supports them, that challenges them, and that allows them to explore interests and opportunities in and out of the classroom. That community extends far beyond the borders of campus to our global network of passionate alumni ready to lift up their fellow Bobcats.
是的, we deliver value against an investment, but it’s the experience students have at 俄亥俄州 that will last a lifetime and provide an immeasurable return. This brand platform was developed to reflect that.
Forever 俄亥俄州
One of the key elements of the brand and narrative is a simple, yet powerful two-word rallying cry that guides the spirit of the work: “FOREVER 俄亥俄州.”
Forever 俄亥俄州 speaks to the history of the university, and to being in tune with the needs and challenges of Ohio’s communities. We’ve been around “永远”, (or in our case, since 1804, but who’s counting) and as a result, we’ve learned a lot. These lessons still inform who we are today.
But on the flip side, it’s forward-looking. It’s that unspoken bond that connects us the moment students walk on campus or spot a Bobcat hoodie in the airport. It’s the experiences gained and lessons learned here in 俄亥俄州 that will stay with students and alumni wherever their journeys take them. Yep, you guessed it—永远.
Bobcats stick together 永远
Working together to refresh how we position ourselves in our marketing and communications is no different. If you have questions while creating work in the new brand, please don’t hesitate to contact us.
颜色, 字体, 标志 and More
标志
The Ohio University signature logo has not changed (at least not for now).
颜色
The new color palette features traditional greens accented by new secondary colors.
字体
Learn more about incorporating 俄亥俄州's branded typography into your projects.
Editorial Style Guide
Reference 俄亥俄州's Editorial Style Guide for writing best practices.
Powerpoint Template
Download the 俄亥俄州 branded Powerpoint template for your presentation needs. 俄亥俄州's branded fonts must first be activated on your computer.
网络 Element Catalog
网络site editors can reference an interactive web element catalog that accurately displays all the available modular elements in the Drupal content management system. 俄亥俄州 ID login is required.
Virtual Meeting Backgrounds
Show your 俄亥俄州 spirit with our downloadable backgrounds for virtual meeting platforms such as Zoom, Microsoft Teams, and Google Meet.
